Giovanna Gray Nassralla

Giovanna is the Sustainability Lead for the Culture for the Planet project within the M3 team, leading its global Alliance and community of practice. Her work bridges arts and sustainability, fostering collaboration to drive meaningful change.

Raised in Brazil, Giovanna's Global South experience fuels her commitment and belief in the arts' transformative power. Her career spans roles across art galleries, theatres, and museums, including founding MASP's pioneering Sustainability Working Group—groundbreaking in Latin America. She has spearheaded several strategic innovation projects, seeking to optimise decision-making through data.

Her interdisciplinary academic background includes a Business Administration degree with a Sustainability minor, a postgraduate diploma in Sociology focusing on cultural policies and urban interactions, and a master's in Culture, Policy, and Management, where she explored how cultural policies addressing sustainability can be translated into actionable strategies for museums.